Why Do People Turn to Vegan Products?
As veganism continues to grow across Australia, more and more people are making the switch to plant-based living — not just in their meals, but in the gifts they give, the products they buy, and the lifestyle they lead. Whether it’s for health, ethics, the environment, or simply curiosity, the shift is undeniable - and it's growing!
If you’ve ever wondered why do people turn to vegan products, the answer is becoming clearer with every supermarket aisle, café menu, and thoughtful vegan hamper delivered.
At Herbivore Hampers, we’ve seen first-hand the joy that vegan gifting can bring. But beyond vegan hampers, this growing trend reflects something bigger — a shift in the way Australians think about food, the planet, and each other.
Let’s dive into what’s behind this rise, and why vegan products are becoming a top choice for everyday living and gifting alike.
How Many Vegans Are There in Australia?
According to the 2024 Food Frontier consumer survey, approximately 5% of Australians now follow a vegan diet, up from 3% in 2023. That’s a 2% jump in just one year — and it highlights a real, growing movement.
But it’s not just strict vegans driving the demand. A massive 79% of Australians are now going meat-free at least one day a week, often motivated by health, cost, or environmental concerns. Statista reports the top three reasons as:
- Health (61%)
- Budget (54%)
- Environmental awareness (37%)
With this rise in plant-based interest, the availability of vegan foods in Australia has never been better — and that includes delicious, convenient options like vegan hampers, which offer a curated experience of the best plant-based products out there.
5 Reasons to Go Vegan
Still wondering why do people turn to vegan products? Here are just a few of the most common reasons Aussies are making the switch:
- Health & Wellbeing – A vegan diet can support heart health, lower cholesterol, and help manage weight or inflammation.
- Environmental Impact – More on this below, but going plant-based drastically reduces your carbon footprint.
- Animal Welfare – For many, the ethical treatment of animals is a key motivator.
- Affordability – With rising grocery prices, many families are cutting meat to save money.
- Accessibility – With vegan recipes and products easier to find than ever before, it's never been simpler to give it a go.
Whether you're vegan full-time, part-time, or just trying a Meat-Free Monday, every choice counts — and the growing popularity of vegan foods in Australia proves that small steps can lead to big change.
Benefits of Veganism on the Environment
One of the biggest reasons Australians are exploring vegan products is for the sake of the planet.
Research shows that animal agriculture is a major contributor to climate change, and 44% of Australians now recognise this link. Choosing plant-based isn’t just good for your health — it’s one of the most impactful choices you can make for the environment.
Here’s how veganism helps the planet:
- Reduces greenhouse gas emissions
- Uses less water (especially compared to meat production)
- Requires less land, helping to preserve forests and biodiversity
- Cuts down on pollution from animal waste and feed production
At Herbivore Hampers, we’re proud to support this movement by offering vegan hampers that align with sustainable values — all while looking beautiful and tasting amazing.
The Rise of Plant-Based Alternatives in Australia
If you’ve walked through your local supermarket lately, you’ve probably noticed a big change — more plant-based options than ever before.
One standout? Plant-based milks. Brands like Bonsoy and Oatly are now pantry staples, and according to a 2024 ABC report, around 40% of Aussie households are buying plant-based milk. That’s huge.
And it’s not just milk. You’ll find vegan cheeses, meat alternatives, snacks, sauces, and even indulgent treats on shelves across the country. Vegan recipes are now easy to find online, with thousands of Aussie creators, food blogs, and everyday families sharing their plant-based favourites.
This shift in accessibility is one of the key reasons people are turning to vegan products. It’s no longer niche — it’s mainstream, affordable, and delicious.
And when it comes to gifting, vegan hampers make it even easier. At Herbivore Hampers, we’ve done all the hard work for you — curating gorgeous, delicious, vegan gifts that anyone can enjoy.
Vegan Hampers: Thoughtful Gifts That Reflect a Changing World
Whether you’re buying for a birthday, saying thank you, or celebrating the festive season, a vegan hamper makes an incredible gift — and it’s not just for vegans.
Our hampers are:
- Vegan and gluten-free by ingredient
- Packed with premium Australian brands
- Beautifully boxed with tissue paper and ribbon
- Delivered Australia-wide
They reflect the values we know matter most to our customers: kindness, sustainability, inclusivity, and quality. With many Aussies now reducing meat and exploring plant-based options, a vegan hamper is a safe and thoughtful way to celebrate any occasion.
And let’s face it — they’re just plain delicious.
Final Thoughts: Why Do People Turn to Vegan Products?
The answer is simple: because they care.
Care for their health.
Care for animals.
Care for the planet.
Care for their wallets.
Care for the people they love.
With more people than ever embracing vegan foods in Australia, and with vegan hampers offering a joyful way to share those values, it’s clear that plant-based living is more than a trend — it’s a lifestyle shift that’s here to stay.
Looking to surprise someone with a hamper that’s kind, beautiful, and delicious? Browse our full collection of vegan hampers at Herbivore Hampers — and share a little plant-based joy today.